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Third Mainland! Taiwan-funded company Shin Kong Place opens in Chengdu

来源:中国台湾网 December 30, 2019 16:17:00 Source: China Taiwan Net

Chengdu Xinguang Tiandi Commercial Complex officially opened (Source: Sichuan Taiwan Office)

China Taiwan Net, December 30. Taiwan Night Market, 10 first stores in Sichuan, 203 brands ... On December 25, the Xinguang Tiandi Commercial Complex in Wenjiang District of Chengdu officially opened. The store is a Chengdu project invested by Taiwan's Shin Kong Mitsukoshi Department Store. Cheng Ruiming, chairman of the Chengdu project, said, "This is the third store that Shin Kong Mitsukoshi has built on the mainland following the opening of two projects in Suzhou and Chongqing."

Zheng Ruiming said that the project's establishment in Chengdu is another fruit of the cooperation between Sichuan and Taiwan in the department store retail industry, and also meets Chengdu's development goal of accelerating the construction of an international consumption center city. "I believe that our new stores, specialty stores, night economy and other new formats and scenarios can satisfy different types of local consumer groups, provide a better experience for the hardware, software environment, and rich goods and services. . "

The project landed in Chengdu. Where does Xinguang Mitsukoshi come from? Zheng Ruiming said, "The rapid development of the mainland's economy has made the people expect more from the leisure market ... I am quite confident in the mainland market. Sichuan ’s huge consumer population and spending power cannot be underestimated, and convenient rail transportation has also made the business district More attractive to consumers. " He also mentioned that, in April of this year, Shinkong Mitsukoshi injected another 450 million yuan into the Chengdu project, increasing its registered capital to 1.2 billion yuan, which is the strongest proof of optimistic Sichuan's development prospects. "Increasing investment is also based on the actual consideration of the huge development potential of Chengdu's mature business district, and it is also inseparable from the local government's most enthusiastic and enthusiastic attitude to serve enterprises and create a good investment and business environment."

Talking about how the Chengdu project can help Chengdu build a "night economy" development, Zheng Ruiming revealed that Xinguang Tiandi will carefully plan a number of "nights" represented by 24-hour food, Sichuan ’s first laser IMAX theater midnight, and leisure real ice rink. Economic "consumption scenario," will open places to eat, drink and play for a longer time, bring the commercial atmosphere here, introduce more and more goods and better services, and provide consumers with the best consumer body. "

It is worth mentioning that, in order to celebrate the opening of the Shin Kong Tiandi Chengdu project, Shin Kong Mitsukoshi also invited more than 20 shops in Taiwan's Ningxia Street Night Market to set up exhibitions in the characteristic food district of the "Beautiful Market" to bring authentic Taiwanese food to the people of Chengdu.

At the food exhibition site, rich Taiwanese local snacks such as braised pork rice, large intestine wrapped intestines, beef noodles, pearl milk tea, as well as Michelin gourmet sautéed pancakes and sesame chicken, which director Li An also loved, attracted many consumers to stop and taste.

The chairman of the night market, Lin Dingguo, said that Taiwan's food loves both sides of the strait. The village's highly continental food culture is constantly blending with Taiwanese food, so that both sides of the strait share the same gastronomic heritage. "This is the first time that Taiwan's Ningxia Street Night Market has organized a group exhibition in Sichuan. Welcome everyone to taste what the cross-strait food has in common." He also looks forward to normalizing the cooperation model, taking advantage of the mainland festival day, and taking over 180 shops in Taiwan ’s Ningxia Street Night Market in turn to Sichuan, using food as a bridge to build a more friendly relationship between the people of the two places. ”(Taiwan, China) (Reported by Sichuan, Taiwan Office of Sichuan Province)

[Responsible editor: Guo Bijuan]

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